Over 600,000 new small businesses are launched annually, but almost half of those businesses will shut down within five years. Ineffective management, insufficient capital, and inadequate marketing are some of the primary reasons businesses falter.
Small businesses can avoid these issues by utilizing online business solutions and software designed to reduce operating costs, improve communication, and implement effective marketing strategies. Check out these solutions for your own small business.
1. Configure, Price, Quote
Configure, price, quote (CPQ) software enables companies to generate a price quote for clients. Leading CPQ software provider Configure One provides CPQ in Salesforce. Data entered into the CPQ software automatically updates in Salesforce, eliminating duplication of tasks, because data only needs to be updated once. CPQ software improves efficiency and saves time because it integrates with other software systems, such as Oracle Sales Cloud and NetSuite. Customized product details can also be added, and CPQ software can also be customized to meet your unique business needs. Task reduction through efficient data transfer ensures your sales team can provide accurate quotes efficiently, which increases their productivity.
2. Online Store
An online store that meets your business needs is essential. With a useful online store, you can generate direct sales and avoid sales costs through third-party vendors. Utilize eCommerce POS solutions from leading eCommerce experts, such as NitroSell. With this software, your company’s data is used to create a customized online store. Investing in an online store that serves the needs of returning and new customers can ensure the retention of existing clients while generating new sales. Efficient eCommerce POS solutions can be synced to physical stores, which enables your company to track inventory efficiently. It also eliminates the need to update data manually. It’s user friendly, ensuring clients can update information with ease. The time saved monitoring inventory, and the increased customer satisfaction from prompt, efficient service will ensure your company saves money and generates revenue.
3. Call Center Software
Your business can save money with remote call center services to meet customer needs. With brightpattern.com, trained customer service professionals can address customer queries and concerns from anywhere around the globe. This software enables you to establish your services in an affordable area instead of maintaining a call center in expensive urban centers. Call center software leaders, such as Bright Pattern, specialize in omnichannel software that utilizes artificial intelligence to increase efficiency and improve customer service. The AI systems identify the consumer’s needs and determine which staff can handle their query. This reduces the number of times calls need to be transferred, saving time, and improving customer satisfaction. The omnichannel call center software allows consumers to contact your business through direct messages, texts, email, phone, or fax.
4. Communications and Data Exchange
Communications platforms such as Slack enable employees to maintain direct communication through a shared communication system. Channels can be created for general announcements to all staff. Channels can also be restricted to specific staff teams, enabling them to share updates, exchange data, and discuss issues without sending multiple emails, which can be time-consuming to process. These systems ensure all authorized staff have access to all the latest information. The search function also enables team members to locate data quickly and efficiently, saving time and money.
Online cloud-based storage systems are also an integral part of a business network. Data can be stored online and accessed by authorized personnel anywhere with an internet connection. This ensures staff traveling for business or working from home can access all the documents and data they need to perform their tasks.
5. Online Marketing Tools
Search engine optimization marketing is one of the most effective ways of increasing your company’s profile. Web browsers rank the domain authority (DA) scores of each website. They consider factors such as keywords, backlinks, and bounce rates. Sites increase their DA scores if they are easy to navigate, contain relevant keywords in their content, and have high visitor engagement levels. Links leading to the site from relevant blogs and social media accounts will also increase your DA score. Your marketing team can utilize social media to promote new products and services while boosting your site’s DA score simultaneously. This is cost-effective and utilizes effective marketing strategies that will generate revenue.