8 Questions to Ask Yourself When Choosing an SEO Agency for Your Marriage Counselling Business

As a marriage counselor, you know that communication is key. The same can be said when it comes to choosing the right agency for your marriage counseling business. It’s important to have a clear understanding of what your needs are and what you want to achieve with an SEO provider before even beginning to look for agencies or consultants. To help you out, we’ve compiled a list of 8 questions that you should ask yourself (and potential candidates) before making your final decision.

What are your short-term and long-term business goals?

This is an important question to ask yourself when choosing an agency for your marriage counseling business. If you’re not sure what your goals are, you won’t be able to find an agency that can help you reach them. Do you want to increase traffic to your website? Improve your search engine ranking? Drive more leads? Once you know what your goals are, you can start to look for an SEO agency that specializes in helping businesses like yours achieve those specific goals.

What is your budget for SEO services?

When trying to determine what your budget for SEO services should be, there are a few important questions you should ask yourself first.

• How competitive is your market? If you’re in a highly competitive market, you’ll need to invest more in SEO in order to rank higher than your competitors.
• How large is your website? If you have a large website with hundreds or thousands of pages, you’ll need to invest more in order to get all of those pages indexed and ranked.
• How much can you afford to spend each month? SEO is an ongoing process, so you’ll need to be prepared to make a monthly investment.

Once you’ve answered these questions, you’ll have a better idea of how much to budget for SEO services.

Do their values align with my own?

You’ve decided that you want to pursue an SEO agency to get started with your business. But before you hang out your shingle, there’s one important question you need to ask yourself: do their values align with my own?

Marriage counseling services deal with some of the most intimate details of people’s lives. It’s essential that you feel confident in the values of the agency you will be working with, and that their values align with your own. Otherwise, you’ll quickly become frustrated with the process and may even end up damaging your own business in the long run.

So take some time to really think about what you want from an SEO provider. What values are important to you? Once you’ve narrowed down your options, take a look at each company’s website and see what they have to say about themselves. Do they seem like they share your values?

If not, it might be best to keep looking. But if you find a company that seems like a good fit, then pursuing SEO services from them could help you get your business off to a great start.

How well do they understand my target market?

This is important because your target market will dictate the type of keywords you need to be targeting, as well as the overall tone and approach of your website and content. If your potential SEO provider doesn’t have a solid understanding of who your ideal customer is, they won’t be able to create an effective strategy that resonates with them.

Can I see examples of their work?

When you’re considering working with an agency, one of the first things you should ask is if they have any examples of their previous work that you can review. This will give you a good idea of their style and approach, as well as whether or not they’re a good fit for your business. If they don’t have any examples to show you, that’s a red flag and you should move on to someone else.

What kind of results have they been able to achieve for their clients?

Any reputable SEO provider should be able to show you concrete examples of the results they’ve been able to achieve for past clients. Be sure to ask for specific metrics such as organic traffic growth, keyword rankings, conversion rate increases, etc., so you can get a clear picture of what type of impact they’re capable of having on your business. If they’re unable or unwilling to provide this type of data, it’s probably best to look elsewhere.

Do they have experience with businesses like mine?

It’s always helpful to partner with an SEO provider who has experience working with businesses in your industry or niche. They’ll already have a good understanding of the challenges and unique considerations that come along with ranking a site in your particular field. For example, if you’re a local business, you’ll want to make sure that they’re familiar with local SEO tactics like optimizing for map packs and citations.

How do they measure success?

It’s important to set realistic expectations when working with an SEO agency, so be sure to ask them how they measure success. Do they focus on organic traffic growth, leads generated, or something else entirely? Once you know what metric they use to judge success, you can better gauge whether or not they’re likely to help you achieve your desired results.

Takeaways

All in all, these eight questions should give you a much better idea of what to look for when choosing an SEO company for your marriage counselling business. At the end of the day, the most important thing is that you find someone who you trust and feel confident working with. Once you’ve found that, half the battle is already won.