The importance of online marketing today cannot be overemphasized. Little wonder whole businesses spend a lot of money trying out different techniques that assure great results.
While it is important to strive for online marketing techniques that can grow your business, it is equally crucial to consider the costs.
Thankfully, smart marketers can try out many cost-effective online marketing techniques and yield spectacular results. Here, we will look at some of them and provide valuable examples that will help your business.
Boosting Facebook Likes and Engagements With FB Auto Liker
Social media marketing is crucial to any online marketing tactics you want to use. We all know your business already has lots of competition, especially on Facebook and Instagram platforms.
One way to boost your reach, increase traffic under your Facebook posts, and generate more traffic is using an FB auto liker tool.
A Facebook auto liker can auto like comments under your page, opening opportunities to increase engagement. This can also increase the number of likes you have under your business.
With the way the Facebook algorithm works, pages with more likes, even auto likes, will be rewarded with more exposure.
As an online marketer, you may have heard about chatbots at some time in the past. Whatever you have heard, the truth is; chatbots are the future of online marketing.
With intelligent chatbots like Zebrabuzz, for instance, you can automate several business tasks, generate massive leads, build subscriber lists, solve problems faster, answer customer questions, and lead prospects through the sales funnel faster among many other important uses.
The beautiful thing about chatbot marketing is that you can integrate it into most of your other online marketing techniques. For example, chatbots can come into your email marketing and streamline it for you so that you convert higher.
You can also use a bot with your social media marketing campaigns, deploy it on your website, use it to automate bulk SMS, and so on.
What’s more? Chatbot marketing is cost-effective. You can get started for free with no credit card required on a platform like Zebrabuzz and a few others.
Social Proof Marketing
Social proof marketing leverages the psychology of humans to follow trends.
You can also use social proof popups like positive reviews and user testimonials, countdown timers, conversions counter, and many other notifications to capture web visitors before they leave your website.
These social proof notifications can also create FOMO (the fear of missing out) in your web visitors, ensuring they take an action that converts them into customers.
One of the few platforms that let you get started into social proof marketing for free is SocialProovy. You can get a demo on your website and experience massive improvement in your conversions before paying.
Video marketing could be one of the most inexpensive online marketing strategies once you consider how much ROI you may get if done right.
You could make videos yourself without any special training. It is important to note; creating a video is one thing, but attracting a viewer’s attention and retaining it enough for them to be convinced to convert is a different thing.
One way to capture viewers’ attention and retain it through the video is with great audio or voiceover. While you may not have the Morgan Freeman-type voice, you can still create amazing voiceovers with some smart tools.
With a text-to-voice tool like TextVoicer, for instance, you can create enthralling voiceovers for your sales videos to help you convert higher.
This text-to-speech tool has an AI engine that ensures the voice sounds natural and 100% human-like. With breathing sounds, pauses, inflections, intonations, 200+ voices in more than 40 different languages, you can create compelling voiceovers that keep your viewers glued to the screen.
Yes, you guessed right, TextVoicer is also inexpensive like the other tools we mentioned above. You only need to pay a one-time fee to create unlimited voiceovers.
With these four strategies, together with other online marketing techniques like Search Engine Optimization (SEO), UI/UX optimization, improving web page speed, and so on, you can experience great results for significantly less.