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Video content has become particularly popular with people due to its raising interactivity and enhancing engagement. No wonder companies and brands use videos on various digital platforms to grow their audience and promote their products and services. The fact that the future of marketing is related to video creation is evident, and the competition between companies on the market is becoming more and more intense. So, this is where video editing apps or Video Editor SDKs are here to help business owners, allowing them to create high-quality professional video content.
Tips on Creating a Worthy Video Editing App
Firstly, you should brainstorm to come up with something special. The video editing niche is huge. There are numerous apps which make video creation and editing no rocket science. However, people won’t be interested in one more Filmora or DaVinci Resolve. Ideally, you should come up with something innovative to highlight the uniqueness of your app. Set your app’s goals and define the results you want to achieve , research your main competitors, analyze your target audience, and plan your budget and resources. You should estimate not only the financial state of things but also the number of developers you need, the amount of time necessary, etc. Having a thorough plan of further action is always a must when it comes to any app development.
After that, feel free to create a feature list. Making a list of must-have features is an important part of the creation process.First and foremost, every video editing app should include libraries of pre-made effects, filters, templates, and fonts. Professional video and audio tools are also essential. Your app should give users a chance to make high-quality videos based on their own photo and video content. Plus, they should have a possibility to add third-party sound effects and music. But here, there may arise one problem: many social platforms control that a person’s or company’s content corresponds to all copyright laws. So, granting your users access to royalty-free music and videos will also be a big advantage. You can collaborate with some repositories of such content to let your customers create really memorable and creative videos.
Social media integration is definitely another feature which most users find necessary. The actual process of video creation, in most cases, aims at posting video content in their Instagram feeds, Facebook profiles, etc. This feature will not only save your users’ time but may also allow you to popularize your app. For example, you can offer your users to add a hashtag with your app’s name to their post, providing them with some benefit for this (access to additional functions, better video quality, etc.)
Some other features that are worth adding to make your users’ experience with the app unforgettable may be trimming, cutting, merging several files into one, color correction, orientation change, background swap, etc. All in all, you can add any feature you find necessary. Just give way to your imagination!
To make the development process less tedious and time-consuming, you can use any off-the-shelf video editor SDK available on the market. They already include all the must-have features necessary to be integrated in a video editing app. In this regard, Banuba’s Video Editor SDK may be of interest to you. WIth its help, you can even add AR and AI features to your app, making it more engaging and creative for your users. As for Banuba’s Video Editor SDK, this is definitely one of the best tools to reveal your users’ originality and skyrocket their video creation. It offers ready-made transformation TikTok-like video effects, face AR masks and filters, beautification, time effects (slowmo and speeding up), slideshow maker, multiple GIFs, and much more. This SDK supports iOS and Android platforms. Plus, it has a 14-day free trial period for you to evaluate its performance in your app before making the final purchase. By the way, the final price is not set: it depends on the features you are going to acquire and on the number of devices and platforms you will integrate the SDK to. In addition, it collects no user data and works both offline and online. The SDK’s integration will take up to several minutes, saving numerous hours of your development team’s work. All in all, it is a perfect choice if you are willing to deliver the best unique experience to your consumers and give them the freedom of creating real video masterpieces.
Video Editor Creation: How Much Does It Cost?
Finding a definite answer to this question may be problematic, as the development cost depends on numerous factors.
- The number of features
You should realize that the more features your app includes, the higher the cost is. Plus, much depends on the complexity of these features.
- Platform choice
The platform choice (iOS or Android) also influences the development costs. There may appear certain platform-specific tech difficulties.
- The time available
The less time you have, the more expensive the development process is likely to be. And here, again, Banuba’s solutions can become a great boost to the creation process, saving your time and effort. This way, you’ll need fewer developers, whose work also costs money.
- Your skills
If you have not only an idea but also possess necessary skills and experience, you won’t have to hire developers. In such a way, you can also save money.
So, you should take all these (and even more) factors into account to estimate the final development costs. All in all, it is unlikely to be a cheap pleasure.
