Costly website created by spending thousands is of no use if nobody comes to see it. A website needs traffic to be successful online.
You finally have a robust website that you are proud to show off, with messages that clearly explain how you help your clients and the value you provide. Now you would like to extend website traffic to realize visibility, grow your email list, sell your product or services to the proper audience.
There are two effective ways to increase website traffic. One is free which involves search engine optimization, setting up Google My Business, creating a blog, social media, and so on. But these traffic-driving strategies require knowledge and time, and lack of this knowledge creates a disservice for your business. The second way involves paid ads.
There are several ways through which you can increase traffic to your site. Here is the list of top ten ways to increase your website traffic.
Get Listed in Online Directories
One of the ways to increase traffic to your website is to get listed in free online directories and review sites. For most of those sites, your profile will have a link to your website, so actively updating these listings and getting positive reviews is probably going to end in more website traffic. Also, many directories have persuasive domain authority on Google.
Increase your Digital presence
Just because someone follows your brand on social media doesn’t mean they visit your website. But now, you can post links to your social pages to drive traffic directly to your site. Regularly posting links will increase the chances of you getting an increase in clicks and traffic.
Reply to Q&A websites.
Have you ever typed in a question on Google and your answer showed up on Quora or Stack Exchange? Q&A Websites are traffic machines. Quora is within the top 200 hottest websites within the world. Identify key topics and questions in your industry, then make an effort to answer them concisely.
SEO may be a major player in driving traffic to your website. Many searches are performed on Google every second, which is why your website must be fully optimized for SEO to give you the best chances of ranking highly for your chosen keywords. For this reason, SEO Company in India looks for the best chance to win in the ranking.
Guest blogging is a great way to reach new audiences that could then visit your website if they liked what you had to say, as well as a way to get more links to your site. One of the ways to find great websites to guest blog is to search for key influencers in your niche and then to start building a relationship with them.
Collaborate with influencers
Collaborate with influencers through brand partnerships or paid influence marketing campaigns to succeed in relevant, engaged influencer audiences.
Use Landing Pages
Create landing pages specific to your offers, like for downloading a free guide, redeeming discount codes, or starting a free trial. These are another source of the traffic to your website. Plus, they contain the details users need to move forward and convert.
If you are ready to spend some amount to attract customers to your website, then paid search, display ads, social media advertising, retargeting ads will help you achieve that.
Do Video Promotion
Video sharing websites like Youtube get a lot more visits than you can ever imagine. You must create and share videos with a link to your website and promote it on the video-sharing sites. Again, having it sponsored would give you massive benefits.
Target Long-Tail Keywords
High-ranking keywords, secondary keywords, and latent semantic indexing (LSI) terms are all a significant part of performing on-page SEO. Once you have these covered for a page, you’ll want to focus on your long-tail keywords. Longer and more specific keywords or key phrases might get less search traffic, but they have a much higher conversion value.