Imagine you’re on vacation, walking around and exploring places, and suddenly, you get an urge for a pizza. What would you do?
You take out your phone. Google “Pizza near me” and are met with a list of locations for the closest pizza shops in the area. You choose one and order your favorite pizza, and whisper to yourself, “Thank you, Google.”
Being able to find the location of any business unit in your area is a huge advantage in the digital world that is quite easy to take for granted. And all this credit goes to those businesses signing up for a Google My Business page. Let’s confine ourselves to a specific place, say Gurgaon. SEO service Noida are growing at a considerable pace, and here are some strategies to increase their output. So here comes our first step:
Create and optimize GMB
GMB refers to Google my Business profile. Google my Business pages are free and easy to set up. Enlisting your business on GMB allows your website to rank higher on Google search results using good content and keyword strategies. Local SEO services in Noida are bound to perform distinctively better than other SEO services. Keeping in mind the google algorithm of ranking websites, SEO services in Noida mold their processes with respect to Google my Business profiles.
Optimize Voice Search
SEO services in Noida tend to optimize how people ask questions when they speak into a device, as compared to how they type out their searches. In order to deal with voice searches, you’ll have to adjust the SEO of your content to mold according to the conversational tone of someone speaking. For example, SEO services in Noida account for the traditional question starters (who, what, when, where, why, and how).
Hone in local keywords
The keywords in the content should be used in such a way that the local people find them relevant. SEO services in Noida tend to use Google’s own Keyword Planner, which lets you filter keyword searches based on location. This helps you to target a locally relevant list of impactful keywords.
Get regular reviews from “Happy Customers.”
Getting your customers to write astonishing reviews for your business not only just optimizes your Google My Business presence but also encourages more local customers to consider and buy from you. SEO services in Noida have mutually come to a conclusion that 85% of people trust online reviews as much as personal recommendations.
Add on specifications like Categories, Description(text),Products/Services, Images
After verifying your Google profile and cleaning up any duplicate or plagiarized listings, it’s time to polish out your profile…
Being able to set up an idiosyncratic profile is an important step to improve your rankings. The more distinctive categories you choose, the better the outcome will be. However, it is of utmost importance that the categories you choose are actually relevant to your business. It’s against Google terms to include irrelevant categories and can lead to a negative impact.
Local SEO services in Noida tend to add around 700-800 characters of text to your Google profile, and we recommend taking full advantage of this by adding a detailed description of your business, services, and location.
Products & Services
Google also allows you to add detailed stuff about specific products and services. We recommend filling out these sections.
SEO services in Noida also recommend adding photos to your profile. SEO services in Noida mutually agree that local search results with good images capture the attention and push the audience towards a decision.
“NAP” information should be consistent.
Key functionality that should never leave your focus is – Name, Address, and Phone number(NAP). The NAP of your business records should be accurate and updated because Google ensures to scan all the listings on your website. Incorrect NAP can lead to a gradual fall in the ranking of your website.
Add more citations
A mention of your NAPs on any other website is termed as a “citation”. Build more citations, publish more press releases regarding your new announcements in order to reach more audiences. SEO services in Noida are bound to create a considerable number of citations to rank higher via google’s algorithm.
Optimize your website for mobile
A wide variety of people use mobile devices to access the digital world. The overall visits to websites from desktops have shrunk over the years. Specifically speaking, there has been a whopping decrease of around 13% over the last couple of years in Gurgaon. Thus, it is of utter importance to the SEO services in Noida to optimize their websites for mobile devices.
Create local content
The content creators write content for the readers rather than the search engines. It requires expertise to select the topic of your content in order to target a specific audience. The SEO services Gurgaon lays utter importance on these insights to deliver the most appropriate outcome.
Create a webpage that covers all your Products\Services
Local SEO Services in Noida lay prime focus on creating a dedicated webpage that covers all the lump sum of all the services your website has to offer. Being consistent on this webpage provides the clients with updated content.
SEO services Gurgaon also tends to create an “About Us” portal which answers the questions of the audience regarding any service you have to offer.