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These days, it doesn’t take much skill or know-how to find fun ways to pass the time online. With an internet connection and a smartphone, a person can spend every second of their free time playing all kinds of entertaining mobile games without spending a single dime.
Naturally, not every game will be a winner. Most people have at least one experience playing a badly made mobile game. Perhaps this is the reason why social casinos have become so popular so quickly. It seems as though online casino platforms have noticed this frustrating reality and have stepped up to offer casual gamers all the fun of casino games without any of the the extra fluff casinos are typically known for.
So, what is their secret to success? What is that special something that has so many gamers who would otherwise be uninterested in casino games hooked? The most likely answer is difficult to pin down but pretty interesting to consider. Let’s take a good look at some of the different reasons why casinos focused on the social aspect of iGaming shine so bright in today’s overflowing mobile gaming markets.
Reason #1: Casino Games are Uniquely Entertaining
Any way a person looks at casino gaming, it’s obvious that the main draw for these activities is the thrill that comes from placing a bet and hoping for a win. No other games manage to infuse the luck of the draw into gameplay the same way poker, blackjack or roulette does.
Casino games are fun in a unique way. Instead of focusing on extended narratives and leveling-up mechanics, they keep the fun pure and deceptively simple. Take slots for example. They’re so simple that they can be picked up in seconds, and a person can start having fun almost instantly. Not many mobile titles, other than maybe Candy Crush Saga, can say the same. But even that game is old news now.
The only issue? To play these games, gamblers are traditionally asked to hand over real money to play. Which takes us to our next point.
Reason #2: The Thrills are Free
In the real world, almost nothing comes for free. In between raising a family and paying monthly bills to keep the lights on at home, many simply don’t have enough cash left over to spend on fun. The fact that raises at work are difficult to come by doesn’t help either.
Without any doubt, lots of people don’t have the means to gamble with real money. Operators of social casinos are well aware of this fact, and have graciously removed these costly barriers for entry. By making the experience of playing fun casino games free, many more people can have a go without hurting their monthly bottom line.
At a social casino, there’s no financial risk involved but all the thrilling fun remains. Instead of using real dollars, gamers can instead play using virtual coins that have absolutely no real-world value. If they get unlucky, it’s not a problem because the stakes were never real to begin with. The best part? A win still feels like a win, and is just as satisfying.
Reason #3: US Casino Experiences are Limited
For good reason, real casino activities are heavily regulated in the United States and many other parts of the world. While these special rules have been put in place for good reasons, the fact that online gambling is illegal in many parts of the US can be a real headache for thrill seekers.
With such a complicated landscape to contend with, at least in the US, it’s probably easy to see why social casinos have an edge over real ones. At a social casino, players can find a readily available place to play no matter where they live. This is especially nice for fans currently living in any of the 39 states where real money casino gaming is a big no-no.
Reason #4: Playing With Others is More Fun
Social casinos are, by design, social. It’s right there in the name. The fact that these online entertainment spaces often allow players to create connections with other gamers while playing is a big reason why they’ve risen to fame so fast.
Humans are social creatures. People find more enjoyment in activities where they can share the ups and downs together, with peers and friends who get it. Losing a game is less devastating when a person can laugh about the failure with their friends. Wins are also more enjoyable when surrounded by people who will cheer and celebrate the achievement with the lucky winner.
Social casinos are well aware of this innate human fact, and offer up many ways to chat, share achievements and even compete in friendly matchups.
A Winning Combination of Features
By offering up the kinds of experiences gamers crave by doing away with the need to hand over real cash, social casinos seem to have found a winning formula. While not all social platforms are the same, many provide a perfect combination of low-stakes fun, convenience and social connection opportunities.
Obviously, these spaces won’t be right for everyone. Serious gamblers will want real stakes, and casual gamers might prefer narrative driven adventures. Social casinos have found a nice niche for themselves though. By taking up the middle ground between high-stakes fun and casual accessibility, they’re able to give gamers with matching tastes something refreshingly unique and special.
